This book examines the main issues and concepts relating to heritage, screen and literary tourism (HSLT) and provides a comprehensive understanding and evaluation of these three forms of tourism in the context of global tourism development. It analyses the demand and supply of HSLT within the frameworks provided by service-dominant logic and value creation to enable a critical perspective on how HSLT tourist experiences are created, produced and shaped. The volume explores the challenges which relate to the role of the consumer in the co-creation of the tourist experience, and the implications this has for the development, marketing, interpretation, consumption, planning and management of HSLT. It will appeal to researchers and students of heritage tourism, film and literary tourism, media-driven tourism, tourism planning and destination development and management.
Table of Content
List of Figures
List of Tables
List of Plates
Preface and Acknowledgments
The Authors
1. Heritage Tourism: Exploring the Screen and Literary Nexus
2. Demand and Heritage, Screen and Literary Tourism Markets
3. The Heritage, Screen and Literary Tourism Debate
4. Heritage, Screen and Literary Tourism Development
5. Interpretation for Heritage, Screen and Literary Tourism
6. Heritage, Screen and Literary Tourism Consumption
7. The Heritage, Screen and Literary Tourism Nexus within Tourism Marketing
8. Visitor Management for Heritage, Screen and Literary Tourism
9. Conclusion
References
About the author
Gareth Shaw is Professor in Retail and Tourism Management at the University of Exeter, UK. His current research interests include innovation and behaviour change, tourism and wellbeing, and ecosystems.
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