Sara Rosengren and Micael Dahlén work at the Stockholm School of Economics.
Shintaro Okazaki is Associate Professor of Marketing at the College of Economics and Business Administration, Universidad Autónoma de Madrid, Spain.
6 Ebooks by Shintaro Okazaki
Sara Rosengren & Micael Dahlén: Advances in Advertising Research (Vol. IV)
Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 11th International Conference in Advertising (ICOR …
PDF
English
€53.49
Ivana Bušljeta Banks & Patrick De Pelsmacker: Advances in Advertising Research (Vol. V)
Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORI …
PDF
English
€53.49
Tobias Langner & Shintaro Okazaki: Advances in Advertising Research (Vol. III)
Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 10th International Conference on Research in Adver …
PDF
English
€53.49
Shintaro Okazaki: Handbook of Research on International Advertising
The Handbook of Research on International Advertising presents the latest thinking, experiences and results in a wide variety of areas in international advertising. It incorporates those visions and …
PDF
English
DRM
€50.29
