Author: Spain) Pulido-Fernandez Professor Juan Ignacio (University of Jaen

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1 Ebooks by Spain) Pulido-Fernandez Professor Juan Ignacio (University of Jaen

Cover of Azizul (Tourism Consultants Network, Tourism Society, London, UK.) Hassan & Professor Juan Ignacio (University of Jaen, Spain) Pulido-Fernandez: Sustainable Destination Branding and Marketing : Strategies for Tourism Development
Azizul (Tourism Consultants Network, Tourism Society, London, UK.) Hassan & Professor Juan Ignacio (University of Jaen, Spain) Pulido-Fernandez: Sustainable Destination Branding and Marketing : Strategies for Tourism Development
Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book …
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€127.46