Susi Geiger & Katy Mason 
Market Studies [PDF ebook] 
Mapping, Theorizing and Impacting Market Action

The built environment is one of the largest emitters of carbon dioxide globally therefore reducing both operational and embodied emissions is critical to improving the overall footprint of the indust …

Leadership and future-of-work expert Erik Korsvik Ostergaard’s new book explores Futures Thinking and Strategic Foresight. It shows how these important processes can be used inside of organizations t …

This book offers a unique contribution that examines major recent changes in conflict, negotiation and regulation within the labour relations systems and related governance institutions of advanced s …

A step-by-step guide for anyone challenged by the many subtleties of sampling particulate materials. The only comprehensive document merging the famous works of P. Gy, I. Visman, and C.O. Ingamells i …

This book addresses the various ways in which modern approaches to the protection of national security have impacted upon the constitutional order of the United Kingdom. It outlines and assesses the …

The aim of this book is to justify the importance of economic knowledge for every human being in a country with an economic system based on the market mechanism, and to explain and debunk the myths a …

Strategic, comprehensive, and concise, the fifth edition of this popular textbook introduces students to the important concepts of global marketing today, and their managerial implications. Increasin …

An introduction to pragmatic methods for solving complex problems in facilities location: choosing from among known feasible sites or a broad range described as an area, placing facilities, and assig …

The application of linguistic optimization methods in the tourism, travel, and hospitality industry has improved customer service and business strategies within the field. It provides an opportunity …