All the tips and tools you need to build a successful mental health
practice from the ground up
Many mental health professionals currently working for group
practices, hospitals, and private or government agencies have both
the skills and the drive to become solo practitioners. But how and
where do you begin?
Getting Started in Private Practice is a reliable reference that
offers the comprehensive information and armchair motivation you
need to establish and build your own practice from the ground up.
User-friendly and full of helpful tips, this handy book provides
you with tools and techniques for starting and maintaining a
thriving private practice, including information on:
* Discovering your ideal practice
* Creating a business plan
* Financing your start-up
* Setting fees
* Setting up shop and measuring results
* Minimizing risk
* Managing managed care
* Marketing your practice
* Generating referrals
* Utilizing additional print, Web, and organizational
resources
From major concerns such as ethics and liability to day-to-day
matters like selecting stationery and business cards, Getting
Started in Private Practice puts the best solutions at your
fingertips. Whether you’re a recent graduate or a seasoned pro,
this invaluable resource will help you minimize the uncertainty of
establishing a solo practice while maximizing the rewards.
Innehållsförteckning
Series Preface ix
Introduction 1
1. Discover Your Ideal Practice 5
2. Finance Your Start-Up Practice 23
3. Create a Business Plan 43
4. Set Your Fees 51
5. Set Up Shop and Measure Results 69
6. Minimize Risk 107
7. Manage Managed Care 123
8. Market Your Practice 141
9. Discover and Market Your Niche 163
10. Generate Referrals 181
11. Attract Media Attention 195
12. Advertise Your Practice 217
13. Presentations, Speeches, and Workshops 243
14. Customer Service Skills for Therapists 259
15. Self-Care for Therapists 269
Appendix. Sample Forms 283
Glossary 323
References 325
Index 335
Om författaren
Chris E. Stout, Psy D, is a licensed clinical psychologist
and serves as Illinois’s first Chief of Psychological
Services for the Department of Human Services/Office of Mental
Health. He has published or presented over 300 papers and
twenty-nine books and manuals on various topics in psychology.
Laurie Cope Grand, MS, MFT, is a licensed marriage and
family therapist and author of numerous books on practice
management, including The Therapist’s Advertising and
Marketing Kit and The Therapist’s Newsletter Kit, both from
Wiley.
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