Professor Michael R. Czinkota teaches international marketing and business at the Mc Donough School of Business at Georgetown University and the University of Kent in Canterbury. During leaves, he served the U.S. government as Deputy Assistant Secretary of Commerce, as head of the U.S. Delegation to the OECD Industry Com-mittee in Paris and as senior trade advisor for Export Controls. He received the Life-time Achievement Award in 2007. Throughout the past 35 years Czinkota was con-sistently listed in every international marketing and business ranking as a top 20 author, and as one of the three most published contributors to international busi-ness research in the world by the Journal of International Business Studies. He is a distinguished fellow of the Academy of Marketing Science and of the Chartered In-stitute of Marketing. The Universidad Ricardo Palma of Lima. Peru named its new International Marketing School after Czinkota.
9 E-böcker av Michael R. Czinkota
Michael R. Czinkota: In Search for the Soul of International Business
A New World Order has begun for trade and globalization. Inundated with constant information, new concepts, and endless data, individuals are caught in the whirlwind of a fast-paced world, often with …
EPUB
Engelska
DRM
€18.99
Michael R. Czinkota & Ilkka A. Ronkainen: Global Business
Authors Czinkota and Ronkainen bring readers quickly up to speed on the essentials of international marketing that will make for smoother sailing overseas. …
EPUB
Engelska
DRM
€51.67
Michael R. (Georgetown University, USA) Czinkota & Ilkka A. (Georgetown University, USA) Ronkainen: Global Business
Global Business: Positioning Ventures Ahead alerts every business to the new windows of opportunity open to those willing to explore global markets. Authors Czinkota and Ronkainen bring readers quick …
EPUB
DRM
€134.79
Michael R. (Georgetown University, USA) Czinkota & Ilkka A. (Georgetown University, USA) Ronkainen: Global Business
Global Business: Positioning Ventures Ahead alerts every business to the new windows of opportunity open to those willing to explore global markets. Authors Czinkota and Ronkainen bring readers quick …
PDF
DRM
€134.39
Michael R. Czinkota & Masaaki Kotabe: Marketing Management
This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of Marketing Management, t …
EPUB
Engelska
DRM
€139.73
Michael R. Czinkota & IIkka Ronkainen: Emerging Trends, Threats and Opportunities in International Marketing
The context of international business has evolved over the years, and has always reflected the climate of the time. This book addresses three major changes that have taken place in the last decade in …
EPUB
Engelska
DRM
€8.98
Michael R. Czinkota: As I Was Saying…
This exciting new title by Michael Czinkota is the perfect read for businesspeople to better understand just what is at stake in understanding and strategizing about international issues and opportun …
EPUB
Engelska
DRM
€8.92