Søren Askegaard is Professor of Marketing at the University of Southern Denmark, Odense, and a visiting professor at Aalto University, Helsinki, Finland.
Jacob Östberg is Professor of Advertising and PR at Stockholm Business School, Stockholm University, Sweden.
6 E-böcker av Soren Askegaard
Soren Askegaard & Gary Bamossy: Consumer Behaviour
Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the latest version of this market-leading textbook, pro …
PDF
Engelska
DRM
€56.13
Soren (University of Southern Denmark, Denmark) Askegaard & Benoit (ESCP Europe-Paris, France) Heilbrunn: Canonical Authors in Consumption Theory
Canonical Authors in Consumption Theory is the first work to compile the contributions of the greatest social thinkers in the global conversation about consumption and consumer culture. A prestigious …
PDF
DRM
€70.62
Soren Askegaard & Russell W. Belk: Research in Consumer Behavior
This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers in the volume together capture the latest research …
EPUB
Engelska
DRM
€137.62
Soren Askegaard & Gary Bamossy: Consumer Behaviour
Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the latest version of this market-leading textbook, pro …
EPUB
Engelska
DRM
€56.13
Søren Askegaard & Jacob Östberg: Nordic Consumer Culture
Unpacking the complexities of Nordic consumer culture, this edited collection responds to the growing interest in regionalism within consumer research and marketing. By taking a closer look at the in …
PDF
Engelska
€160.49
Soren (University of Southern Denmark, Denmark) Askegaard & Benoit (ESCP Europe-Paris, France) Heilbrunn: Canonical Authors in Consumption Theory
Canonical Authors in Consumption Theory is the first work to compile the contributions of the greatest social thinkers in the global conversation about consumption and consumer culture. A prestigious …
EPUB
DRM
€70.63
