Well-known journal editors and Communication scholars Alison Alexander and W. James Potter provide an insider′s guide to getting published in scholarly communication journals. Alexander and Potter begin with a review of the manuscript submission process followed by coverage of writing traps that should be avoided. Additional chapters, written by eight other distinguished journal editors, tell prospective authors what editors and reviewers look for when deciding which articles should be published and which should not.
Researchers, students, and professionals will find helpful and practical discussions on writing literature reviews, theoretical essays, quantitative and qualitative studies, interpretive inquiries, and critical, cultural and historical essays.
สารบัญ
The Manuscript Submission Process
Avoid Writing Traps
The Challenge of Writing the Literature Review – Steven Chaffee and Debra Lieberman
The Challenge of Writing the Theoretical Essay – Judee K Burgoon
The Challenge of Writing the Quantitative Study – Alan M Rubin
The Challenge of Writing the Qualitative Study – Thomas R Lindlof
The Challenge of Writing the Interpretive Inquiry – James A Anderson
The Challenge of Writing the Critical/Cultural Essay – Clifford G Christians
The Challenge of Writing the Historical Essay – Jean Folkerts
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W. James Potter, professor at the University of California at Santa Barbara, holds one Ph D in Communication Studies and another in Instructional Technology. He has been teaching media courses for more than two decades in the areas of effects on individuals and society, content narratives, structure and economics of media industries, advertising, and journalism. He has served as editor of the Journal of Broadcasting & Electronic Media and is the author of many journal articles and several dozen books, including: Media Effects; Media Literacy, 10th edition; The 11 Myths of Media Violence; Major Theories of Media Effects; Becoming a Strategic Thinker: Developing Skills for Success; and 7 Skills of Media Literacy.
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