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ผู้เขียน: Dr Kevin Lane Keller

สนับสนุน

4 หนังสืออิเล็กทรอนิกส์โดย Dr Kevin Lane Keller

ปกของ Tony Aperia & Mats Georgson: Strategic Brand Management
Tony Aperia & Mats Georgson: Strategic Brand Management
‘Over the last 25 years, hundreds, perhaps even thousands, of books have appeared on the subject of brands and branding but Strategic Brand Management by Keller, given a global reach by Aperia and Ge …
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€56.32
ปกของ Swee Hoon Ang & Kevin Lane Keller: Marketing Management, An Asian Perspective
Swee Hoon Ang & Kevin Lane Keller: Marketing Management, An Asian Perspective
The full text downloaded to your computer With e Books you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends e Books are downloaded …
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€56.62
ปกของ Mairead Brady & Malcolm Goodman: Marketing Management
Mairead Brady & Malcolm Goodman: Marketing Management
Strengthen your understanding of the principles of marketing management with this bestselling text. Marketing Management, 4th edition, European Edition, by Philip Kotler, Kevin Lane Keller, Mairead B …
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€56.32
ปกของ Kevin Lane Keller & Vanitha Swaminathan: Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
Kevin Lane Keller & Vanitha Swaminathan: Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
For courses in brand management. Create profitable brand strategies by building, measuring, and managing brand equity Strategic Brand Management: Building, Measuring, and Managing Brand Equity looks …
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DRM
€56.32