This book explores how the Olympic industry has shaped hegemonic concepts of sporting masculinities and femininities for its own profit and image-making ends, examining its continuing marginalization of athletes on account of their race, ethnicity, gender, sexuality and class.
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Introduction Beyond Binaries: An Intersectional Analysis The Limits of Liberalism: Sex, Gender and Sexualities Challenges to the Olympic Industry In the Pool, On the Ice: Contested Terrain Sex and the Games Conclusion
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Helen Jefferson Lenskyj is Professor Emirita of the University of Toronto, Canada. Her previous publication include The Palgrave Handbook of Olympic Studies (co-edited with S. Wagg); Olympic Industry Resistance; The Best Ever Olympics?; and Inside the Olympics Industry
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