Many believe they know what makes a leader and how people should really be led. Harald Psaridis acquired this experience through over 20 years of hard work, and built up one of Europe’s largest financial services organisations with a turnover of over fivebillion euros. The man from the real world of work radically challenges accepted management theory and offers concrete solutions which he himself has tested and carried out hundreds of times. This is leading by attraction which draws people nearer rather than pressurising them. His ‘Frontline Leadership’ method takes us into a world as we would want it, where leadership characters are respected and esteemed thanks to their integrity, their values and their sense of responsibility. And who thus inspire their colleagues to deliver their best performance.

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