The papers presented in this volume advance the state-of-the-art research on big data and analytics, social media, electronic marketing, mobile computing and recommender systems, mobile sensors and geosocial services, augmented reality, wearable computing, smart tourism, electronic distribution for tourism and hospitality products and services, e-learning, responsive web design and management, and e Tourism for development. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.
สารบัญ
Consumer Intelligence and Analytics.- Data Management.- Social Media.- e Tourism and Smart Destinations.- Intelligence Systems: Mobile, Wearable, and Sensor.- Tourism Website Analytics.- Distribution Systems.- ICT and Tourism Experiences.- e-Learning.
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Iis Tussyadiah Ph D is associate clinical professor at the School of Hospitality Business Management in Carson College of Business at Washington State University, Vancouver. Her research focusses on the roles of information and communication technologies in transforming tourism experiences and informing best practices in destination marketing and management.
Alessandro Inversini is senior lecturer at Bournemouth University School of Tourism (United Kingdom). His research interests are where communication, tourism and new media overlap, ranging from design to evaluation of tourism websites, from online communication to branding and reputation, from e Commerce to e Learning.
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