Praise for Never By Chance
‘Joe Calloway, Chuck Feltz, and Kris Young have joined forces to
write the book that senior management at companies large and small
have been waiting for. Highly readable, loaded with innovative
ideas and filled with seminal insights from both a consulting and
CEO perspective, Never by Chance lays out a plan for
aligning people and strategy to dramatically improve market share
and ROI. If you’re going to read one business book this year, this
is it!’
–Kevin J. Clancy, Ph D, Chairman, Copernicus Marketing
Consulting
‘Never by Chance is a real-world, pragmatic guide to authentic
alignment, vision, and strategy. If you want to create enduring
value for your customers that drives shareholder value, then read
this book. A great read that lays out a foundational approach to
aligning people, resources, and strategy.’
–Kevin Cashman, Senior Partner, Korn/Ferry Leadership &
Talent Consulting; bestselling author of Leadership from the Inside
Out
‘Calloway, Feltz, and Young offer a fresh perspective on what it
takes to drive business strategy to its successful conclusion. This
is a compelling contribution to the literature on the application
of strategy and the importance of those things that really matter.
It’s a must-read for all those who labor in the vineyards of
corporate America and those who aspire to it.’
–Benjamin Ola. Akande, Ph D, Dean, School of Business and
Technology, Webster University
‘Everyone ends up somewhere, but few end up somewhere on
purpose. Doing things on purpose and for a purpose are critical to
business success. Never by Chance makes a compelling case
for intentional leadership in bringing all of a company’s resources
to bear on delivering the stakeholder value your organization
exists to provide.’
–Steve Tourek, SVP and General Counsel, Marvin Windows and
Doors
สารบัญ
Introduction.
Chapter 1 Vision: Begin With The End In Mind.
Case Study: Western Water Works Supply Company.
Chapter 2 Culture As A Competitive Advantage.
Case Study: Kowalski’s Market.
Chapter 3 Relevance- Making Your Company Matter.
Case Study: Apple Stores.
Chapter 4 Customer Experience–It Is Your Brand.
Case Study: Pinnacle Financial Partners.
Special Report: Events As Strategy.
Chapter 5 The Intentional Leadership Mindset.
Index.
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Joe Calloway, Chuck Feltz, and Kris Young are the
founding partners of Engage Consulting Group, working with clients
to accelerate the speed and effective-ness of their business
strategy. For more information, please visit
www.engageconsultinggroup.com.
Joe Calloway has worked with hundreds of companies to
help them create and sustain success. A member of the Speaker’s
Hall of Fame, Joe has been a business consultant for twenty-eight
years. His books include Becoming a Category of One,
Indispensable, and Work Like You’re Showing Off!, all from
Wiley.
Chuck Feltz has served as CEO or president of companies
in multiple industries ranging in size from an international
startup to over $1 billion in revenue. He has been widely
recognized for increasing shareholder value with his innovative
strategies and visionary leadership.
Kris Young has worked with production company Martin
Bastian for twelve years helping companies create strategic
communications programs and events. An NSA Meeting Partner of the
Year, she has worked with a range of organizations including Deluxe
Financial Services, Wells Fargo, Cargill, ING, and many others.
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