The Graphic Design Reference & Specification Book is a must-have sourcebook for every designer—amateur of professional.
Completely practical with only the most needed information , this valuable book provides designers with all the little details that can make or break a design , such as:
- How much space to leave in the gutter when designing barrel folds
- How to layout a template for a box, and the ratios of each part
- Metric conversion charts
- Copyright and trademark standards
- Proofreaders’ symbols
- Image file formats
- Standard camera formats and sizes
- Finding the best scanning resolution
- Type basics and terminology
- Guide to printing processes
- Paper usage guide
- Standard binding types
- Process color finder
- Proofing methods
- Standard envelope sizes in the USA, Europe, Canada and Asia
- And much more.
Take this reference everywhere you go for details on all the things you can never find but need to know when designing.
The Reference & Specification Book series from Rockport Publishers offers students and practicing professionals in a range of creative industries must-have information in their area of specialty in an up-to-date, concise handbook.
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Irina Lee is a graphic designer, professor, and writer based in New York City. Her professional experience includes film and video production, interactive media, print, packaging, user interface design and editorial design projects for corporate and non-profit clients. She teaches at the School of Visual Arts and the State University of New York at Farmingdale College, School of Art + Graphic Design.
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