ผู้เขียน: Ralph Tench

สนับสนุน
  Ralph Tench is Professor of Communication at the Faculty of Business and Law, Leeds Beckett University, UK. He is President of the European Public Relations Research and Education Association, Brussels (2018-19).   Dejan Vercic is Professor and Head of Centre for Marketing and Public Relations at the University of Ljubljana, Slovenia.   Ansgar Zerfass is Professor and Chair in Strategic Communication at the University of Leipzig, Germany, and Professor in Communication and Leadership at BI Norwegian Business School, Oslo. He is Editor of the International Journal of Strategic Communication, USA.   Ángeles Moreno is Titular Professor at the University Rey Juan Carlos, Spain, and Board Director for the European Public Relations Research and Education Association, Brussels.   Piet Verhoeven is Associate Professor of Corporate Communication at the Amsterdam School of Communication Research (ASCo R), University of Amsterdam, Netherlands.




17 หนังสืออิเล็กทรอนิกส์โดย Ralph Tench

Ralph Tench & Dejan Verčič: Communication Excellence
Exploring the implications of 10 years of data from more than 21, 000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top …
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€37.44
Brian Jones & William Sun: Corporate Social Irresponsibility
Corporate social responsibility (CSR) has become an increasingly heated topic since the 1980s. But there are severe limitations with the concept of CSR and the effectiveness of CSR practices. …
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€135.53
Brian Jones & William Sun: Communicating Corporate Social Responsibility
This book offers a groundbreaking collection of chapters in the emerging field of Corporate Social Responsibility (CSR) Communication. After outlining a theoretical framework, the themed sections …
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DRM
€163.40
Brian Jones & William Sun: Critical State of Corporate Social Responsibility in Europe
European approaches to Corporate Social Responsibility (CSR) are supposed to be largely different from those in other continents like America, Asia, and Africa. Yet, European approaches to CSR are …
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DRM
€116.54
Brian Jones & William Sun: Critical State of Corporate Social Responsibility in Europe
European approaches to Corporate Social Responsibility (CSR) are supposed to be largely different from those in other continents like America, Asia, and Africa. Yet, European approaches to CSR are …
EPUB
อังกฤษ
DRM
€116.21
Finn Frandsen & Winni Johansen: Big Ideas in Public Relations Research and Practice
Big Ideas can do many things. They are transformative and change the way we work and communicate in organizations and societies. As Big Ideas are dynamic, they can cross borders between disciplines …
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€99.06
Finn Frandsen & Winni Johansen: Big Ideas in Public Relations Research and Practice
Big Ideas can do many things. They are transformative and change the way we work and communicate in organizations and societies. As Big Ideas are dynamic, they can cross borders between disciplines …
EPUB
อังกฤษ
DRM
€99.06
Sabine Einwiller & Ralph Tench: Joy
This volume explores current research in public relations and communication management, and in particular examines how public relations can have a positive impact on the well being of its publics.One …
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DRM
€114.10
Sabine Einwiller & Ralph Tench: Joy
This volume explores current research in public relations and communication management, and in particular examines how public relations can have a positive impact on the well being of its publics.One …
EPUB
อังกฤษ
DRM
€114.31
Ralph Tench & Stephen Waddington: Exploring Public Relations and Management Communication
Develop a clear understanding of the concepts and best practices in public relations Exploring Public Relations and Management Communication, 5th Edition by Tench and Waddington is the definitive …
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€55.51
Roger G. Barry & Jack D. Ives: Strategic Communication in a Global Crisis
This edited volume makes a unique and timely contribution by exploring in depth the topic of strategic communication and COVID-19 from a global perspective. It is widely agreed that effective and tim …
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DRM
€50.65
Juan Meng & Angeles Moreno: Strategic Communication in a Global Crisis
This edited volume makes a unique and timely contribution by exploring in depth the topic of strategic communication and COVID-19 from a global perspective. It is widely agreed that effective and …
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DRM
€51.40