Yazar: Dave Gray

DAVE GRAY is a leader and manager with a background in design. He has worked with many of the world's largest companies, as well as mid–sized businesses, start–ups, executives, and individuals. He is the founder of XPLANE, a strategic design consultancy, and co–founder of Boardthing, a collaboration platform for distributed teams. He has written two previous books on design, change, and innovation: Gamestorming: A Playbook for Innovators, Rule–Breakers, and Changemakers and The Connected Company. His area of focus is the human element of change and innovation, specifically: What makes people embrace new ideas, especially when it involves changing deeply embedded habits and behaviors? How can you take plans, ideas, and strategies—things that sound like good ideas—and bring them to life, in the real world?