David Campbell & Jim Hamill 
Global and Transnational Business [PDF ebook] 
Strategy and Management

Destek

In this new edition of a successful textbook the authors assess the turbulent environment in which international businesses operate and the approaches to strategy formulation and implementation which can be adopted. They also examine the functional and operational management of companies and fuse together the theoretical and empirical aspects of international management. New material includes coverage of leadership in transnational companies, cultural issues in international management, entrepreneurship and SMEs in global business, the impact of e-commerce, and the anti-globalization movement.

€56.57
Ödeme metodları
Bu e-kitabı satın alın ve 1 tane daha ÜCRETSİZ kazanın!
Dil İngilizce ● Biçim PDF ● ISBN 9780470867792 ● Yayımcı Wiley ● Yayınlanan 2004 ● İndirilebilir 6 kez ● Döviz EUR ● Kimlik 2324974 ● Kopya koruma Adobe DRM
DRM özellikli bir e-kitap okuyucu gerektirir

Aynı yazardan daha fazla e-kitap / Editör

259.633 Bu kategorideki e-kitaplar