David Lewis & G. Riley Mills 
The Pin Drop Principle [PDF ebook] 
Captivate, Influence, and Communicate Better Using the Time-Tested Methods of Professional Performers

Tap into the powerful techniques of professional actors and
great communicators
The Pin Drop Principle is a step-by-step master class for
anyone wishing to become a more confident and credible
communicator. Lewis and Mills believe all business professionals
ought to deliver their message in such an engaging way that one
could literally hear a pin drop when they speak. The secret to
doing so comes from an unusual world: professional acting. By
activating ‘objective’ and ‘intention’–the main tools of
actors (and great communicators)–business people can give
their messages meaning and relevance, so the recipients walk away
knowing why the message is important and what is in it for
them.
* Empowers business professionals with performance-based delivery
techniques–from storytelling to vocal
dynamics–essential to becoming a great communicator
* Written for anyone wishing to engage listeners, establish
instant credibility, influence key decision makers, and create a
positive lasting impression
* Based on the Pinnacle Method, one of the most popular and
groundbreaking communication skills training methods
The Pin Drop Principle is an accessible resource for
anyone who routinely needs to present ideas to large or small
groups, convey feedback effectively, conduct difficult
conversations, and persuade others.

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