Neue Medien – neue Formate

Hans-Jürgen Bucher & Thomas Gloning

Hans-Jürgen Bucher & Thomas Gloning
Neue Medien – neue Formate [PDF ebook]
Ausdifferenzierung und Konvergenz in der Medienkommunikation

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Örtmek Hans-Jürgen Bucher & Thomas Gloning: Neue Medien – neue Formate (PDF)

Der gegenwärtige Medienwandel vollzieht sich nicht nur innerhalb einzelner Gattungen wie Fernsehen, Presse oder Rundfunk, sondern crossmedial. Dabei begünstigt die Digitalisierung eine Integration von Text, Bild, Video usw., wodurch neue multimodale Medien- und Kommunikationsformen innerhalb und außerhalb der klassischen Massenmedien entstehen. Der Band analysiert solche Formate (wie Google- Earth, Live-Ticker oder Fernsehformate im Handy-TV), entwickelt Theorien zur Multimodalität und zeigt, anhand welcher Methoden diese untersucht werden kann.
https://creativecommons.org/licenses/by-nc-nd/4.0/

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Hans-Jürgen Bucher ist emeritierter Professor für Medienwissenschaft an der Universität Trier. Thomas Gloning ist Professor am Institut für Germanistik der Justus-Liebig-Universität Gießen. Katrin Lehnen ist Professorin für Germanistische Medien- und Sprachdidaktik an der Justus-Liebig-Universität Gießen.

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Dil Almanca ● Biçim PDF ● Sayfalar 410 ● ISBN 9783593409818 ● Dosya boyutu 4.2 MB ● Editör Hans-Jürgen Bucher & Thomas Gloning ● Yayımcı Campus Verlag ● Kent Frankfurt am Main ● Ülke DE ● Yayınlanan 2022 ● Baskı 2 ● İndirilebilir 24 aylar ● Döviz EUR ● Kimlik 2234399 ● Kopya koruma olmadan

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