Yazar: Manav Rachna International Institute of Research and Studies, India) Gupta Neha (Associate Professor

Business Analytics (BA) is an evolving phenomenon that showcases the increasing importance of using huge volumes of data to generate value for businesses. Advances in BA have offered great opportunit …

Business Analytics (BA) is an evolving phenomenon that showcases the increasing importance of using huge volumes of data to generate value for businesses. Advances in BA have offered great opportunit …