From the author of the bestselling Becoming a Graphic Designer andthe editor of Adobe Think Tank comes this clear overview of thefield of digital design
This complete guide to the evolving digital design disciplinesopens the door to today’s most sought-after job opportunitiesin Web, video, broadcast, game, and animation design. Featuringover 45 interviews with leading digital designers and more than 225illustrations, the book covers everything from education andtraining, design specialties, and work settings to preparing aneffective portfolio and finding a job. This is an ideal startingpoint for anyone considering a career in the digital designworld.
Steven Heller (New York, NY) is the co-chair of the MFA Designer As Author program and co-founder of the MFA in Design Criticismprogram at the School of Visual Arts, New York. He is the author oreditor of over 100 books on design and popular culture, including Becoming a Graphic Designer (0-471-71506-9). David Womack (New York, NY) writes about trends in design and technology for numerouspublications and consults on digital strategy for leadingorganizations. He is the editor of Adobe Think Tank.
İçerik tablosu
Acknowledgements.
Introduction.
Who Wants to be a Digital Designer?.
Sidebars.
Role Playing.
Author’s Dialog: Talking About the Digital Revolution.
Sidebars.
Plus ça Change.
Word Up: A Glossary.
Designers Beware.
PART ONE: UNDERSTANDING THE DIGITAL.
Chapter One: Speaking Computer.
Sidebars.
Le Witticisms.
Free Software.
A Designer By Any Other Name.
Chapter Two: Action/Reaction.
Sidebars.
Telling Stories.
Retro Tech.
Case Studies.
Tran.sit Studio Tour.
Chapter Three: Information Visualization.
Sidebars .
High Tech Graffiti.
Interview.
Chaomei Chen.
Case Studies.
Reuters – Angela Greene/Ed Schlossberg.
Gore – Duarte Design.
Cornell Medical Center – Joshua Hester.
Chapter Four: Designing for Growth.
Sidebars.
Why Collaborate?.
Digital Dark Age.
Case Studies.
Daylife – Tom Tercek.
Chapter Five: Designing for Multiple Devices.
Sidebars.
Sound Design.
Web Standards.
Case Studies.
Next New Networks – Tim Shey.
PART TWO: MEDIA AND METHODS.
Sidebars.
Khoi Vinh on ‘What it Takes’.
The Perfect Portfolio.
Where the Jobs Are.
Being Digitally Indispensable.
Interview.
Hugh Dubberly.
Chapter Six: Web Design.
Interviews.
Flat.
Eric Rodenbeck.
Geoff Allman.
Khoi Vinh.
Hillman Curtis.
Chris Capuozzo.
Liz Danzico .
Mike Essl.
Jason Santa Maria.
Doug Powell – Type 1 Tools.
Case Studies.
Alvin Lustig.com – Greg D’Onofrio + Patricia Belen.
Understanding Duchamp – Andrew Stafford.
New York Times Tablet – Nick Bilton.
Commix – Jesse Willmon.
Chapter Seven: Motion Design.
Interviews.
Carry Munion.
Beatrice Ramos.
Chris Dooley.
Fred Siebert.
Graham Elliott.
Scott Stowell.
Chapter Eight: Game Design.
Interviews.
Rodney Alan Greenblat.
Eric Zimmerman.
Chapter Nine: Digital Entrepreneurs.
Sidebars.
Making Presentations.
Student Digital Entrepreneurs.
Interviews.
Michael Roberts.
Brett Traylor.
Tarek Attrisi.
David Vogler.
Robert Greenberg.
Geoff Mc Fetridge.
Marshal Clemens.
Clement Mok.
Case Studies.
Very Short List – Bonnie Siegler.
Chapter Ten: Blogs.
Sidebars.
Podcasts.
Interviews.
Kate Bingamean- Burt.
Jim Coudal.
Nick Currie.
Case Studies.
Core 77 – Stuart Constantine.
Chapter Eleven: Beyond the Screen.
Interviews.
Adam Greenfield.
Cavan Huang.
Lisa Strausfeld.
Antenna.
Case Studies.
Motorola Hand Held – Kim Mingo.
Ellis Island – Angela Greene/Ed Schlossberg.
Seventh Avenue – Mikon.
Chapter Twelve: Illustration.
Interviews.
Viktor Koen.
Ray Bartkus.
Mirko Ilic.
Case Studies.
Saint of the Month – Josh Gosfield.
Chapter Thirteen: Typography and Graphic Design.
Interviews.
Marian Bantjes.
Patric King.
Richard Turtletaub.
Jonathan Puckey.
Bobby Martin.
Emily King.
PART THREE: DIGITAL EDUCATION.
Chapter Fourteen: The Education Matrix.
Sidebars.
Digital Photography.
Digital Media for Designers 101.
Interviews.
Anthony Dunne.
Denise Gonzales Crisp.
Louise Sandhaus.
Elliot Earls.
Bruce Wands.
Educational Resources.
Bibliography.
Index.
Yazar hakkında
Steven Heller is the co-chair of the MFA Designer as Authorprogram and cofounder of the MFA in Design Criticism program at the School of Visual Arts, New York. In addition to being a columnistfor the New York Times Book Review, he is the author oreditor of over 100 books on design and popular culture, includingthe bestselling Becoming a Graphic Designer.
David Womack writes about trends in design and technologyfor numerous publications and consults on digital strategy forleading organizations. He is the Editor of Adobe Think Tank.
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