Автор: Erich Joachimsthaler

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1 Електронні книги від Erich Joachimsthaler

David A. Aaker & Erich Joachimsthaler: Brand Leadership
Recognized by Brandweek as "the dean of the brand-equity movement, " David Aaker now prepares managers for the next level of the brand revolutionbrand leadership.For the first time, Aaker a …
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