Horst Albach 
Marketing [PDF ebook] 

Providing a thorough examination of distributive justice, Distributive Justice and Taxation presents and discusses different theories of what constitutes a just society, and how goods should be distr …

Winner of the Bronze 2021 AXIOM Business Book Award in the category of Philanthropy / Nonprofit / Sustainability. Brands on a Mission explores the importance of creating a performance culture that …

Molecular Host Plant Resistance to Pests examines environmentally safe and integrated techniques for effective pest management. Offering more than 1500 references for further exploration of the …

Providing an overview of the fundamental aspects of molecular fungal development, this book covers different elements in the maturational and reproductive cycles of selected fungal taxa. Illustrating …

This book constitutes the Proceedings of the 1998 IEEE-USA Professional Activities Conference and the second annual professional activities conference. It assists individuals with the development of …

This text offers insight into the practical applications of microanalytical entomology in the laboratory and in the field of consumer protection. This is the only guide that gives an overview of the …

Become a corporate change agent Learn to implement and cultivate a culture of improvement with the assistance of one of the world’s most respected experts Managing a business so that it achieves …

Since the beginning of time, running a business has involved using logic by which the business operates. This logic is called the business model in management science, which increasingly is focusing …

Amazon – one of the world”s most valuable companies – is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to …