William H. Whyte (1917-1999), author of the bestselling Organization Man, also available from the University of Pennsylvania Press, was born in Pennsylvania and educated at Princeton. Paco Underhill, founder, CEO, and president of Envirosell, is the author of Why We Buy: The Science of Shopping and Call of the Mall: The Geography of Shopping.
8 Електронні книги від Paco Underhill
William H. Whyte: City
Named by Newsweek magazine to its list of ‘Fifty Books for Our Time.’ For sixteen years William Whyte walked the streets of New York and other major cities. With a group of young observers, camera an …
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€38.99
Paco Underhill: Was Frauen wollen
Frauen kaufen anders als Männer. Das kommt Ihnen bekannt vor? Aber warum ist das so? Der weltweit führende Marketingexperte und Bestsellerautor Paco Underhill macht die vier Faktoren aus, die die Kau …
EPUB
Німецька
€20.99
Paco Underhill: Was Frauen wollen
Frauen kaufen anders als Männer. Das kommt Ihnen bekannt vor? Aber warum ist das so? Der weltweit führende Marketingexperte und Bestsellerautor Paco Underhill macht die vier Faktoren aus, die die Kau …
PDF
Німецька
€20.99
Paco Underhill: Call of the Mall
The author of the international bestseller Why We Buypraised by The New York Times as a book that gives this underrated skill the respect it deservesnow takes us to the mall, a place every American h …
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Англійська
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€14.07
Paco Underhill: Why We Buy
Revolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer …
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Англійська
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€18.77
Paco Underhill: What Women Want
The author of the hugely successful Why We Buy and The Call of the Mall, reports on the growing importance of women in everybodys marketplacewhat makes a package, product, space, or service "fem …
EPUB
Англійська
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€14.07
Paco Underhill: How We Eat
An ‘;eye-opening’ (Kirkus Reviews) and timely exploration of how our foodfrom where it’s grown to how we buy itis in the midst of a transformation, showing how this is our chance to do better, for us …
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Англійська
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€16.42