Richard Hunter & George Westerman 
Real Business of IT [EPUB ebook] 
How CIOs Create and Communicate Value

Підтримка


If you’re a general manager or CFO, do you feel you’re spending too much on IT or wishing you could get better returns from your IT investments? If so, it’s time to examine what’s behind this IT-as-cost mind-set.


In The Real Business of IT, Richard Hunter and George Westerman reveal that the cost mind-set stems from IT leaders’ inability to communicate about the business value they create-so CIOs get stuck discussing budgets rather than their contributions to the organization.


The authors explain how IT leaders can combat this mind-set by first using information technology to generate three forms of value important to leaders throughout the organization:


-Value for money when your IT department operates efficiently and effectively


-An investment in business performance evidenced when IT helps divisions, units, and departments boost profitability


-Personal value of CIOs as leaders whose contributions to their enterprise go well beyond their area of specialization


The authors show how to communicate about these forms of value with non-IT leaders-so they understand how your firm is benefiting and see IT as the strategic powerhouse it truly is.

€38.99
методи оплати

Про автора


Richard Hunter is Group Vice President and Gartner Fellow in Gartner Research, a division of Gartner, Inc., the world’s largest technology research firm. George Westerman is a research scientist at MIT Sloan School of Management’s Center for Information Systems Research (MIT CISR), which Ziff Davis named the world’s ‘most influential IT academic research center.’ They are coauthors of the award-winning book IT Risk: Turning Business Threats Into Competitive Advantage.

Придбайте цю електронну книгу та отримайте ще 1 БЕЗКОШТОВНО!
Мова Англійська ● Формат EPUB ● Сторінки 240 ● ISBN 9781422171776 ● Розмір файлу 1.8 MB ● Видавець Harvard Business Review Press ● Опубліковано 2009 ● Завантажувані 24 місяців ● Валюта EUR ● Посвідчення особи 2916383 ● Захист від копіювання Adobe DRM
Потрібен читач електронних книг, що підтримує DRM

Більше електронних книг того самого автора / Редактор

259 319 Електронні книги в цій категорі