Автор: Richard Scullion

Підтримка
Darren G. Lilleker is Senior Lecturer in the Bournemouth Media School. Recent publications include Political Marketing in ComparativePerspective (MUP, 2004), The marketing of political parties (MUP, 206) and Key Concepts in Political Communication (Sage, 2006) as well as numerous of journal articles in this and related areas. Dr Lilleker is also Chair of the PSA political marketing group.Richard Scullion is a Senior Lecturer in Marketing Communications, Media School, Bournemouth and a PhD candidate at the LSE, Media Department. He has written on the subject of political marketing for the last eight years and is secretary of the Academy of Marketing Special Interest group “political marketing”. Recent publications include articles in the International Journal of Advertising and was co-editor of the book “The Marketing of Political Parties. Political Marketing at the 2005 British General Election.




8 Електронні книги від Richard Scullion

Marketisation of Higher Education and the Student as Consumer
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€103.12
Roman (Bournemouth University, UK) Gerodimos & Daniel (Bournemouth University, UK) Jackson: The Media, Political Participation and Empowerment
Technological, cultural and economic forces are transforming political communication, posing challenges and opportunities for politicians and media organisations, while at the same time many governme …
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€64.15
Roman (Bournemouth University, UK) Gerodimos & Daniel (Bournemouth University, UK) Jackson: The Media, Political Participation and Empowerment
Technological, cultural and economic forces are transforming political communication, posing challenges and opportunities for politicians and media organisations, while at the same time many governme …
EPUB
DRM
€64.31
Mike Molesworth & Elizabeth Nixon: Marketisation of Higher Education and the Student as Consumer
Until recently government policy in the UK has encouraged an expansion of Higher Education to increase participation and with an express aim of creating a more educated workforce. This expansion has …
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Англійська
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€47.51
Mike Molesworth & Elizabeth Nixon: Marketisation of Higher Education and the Student as Consumer
Until recently government policy in the UK has encouraged an expansion of Higher Education to increase participation and with an express aim of creating a more educated workforce. This expansion has …
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Англійська
DRM
€47.53
Caroline E.M. Hodges & Daniel Jackson: Reframing Disability?
The London 2012 Paralympic Games – the biggest, most accessible and best-attended games in the Paralympics’ 64-year history – came with an explicit aim to "transform the perception of disabled p …
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Англійська
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€63.19
Caroline E.M. Hodges & Daniel Jackson: Reframing Disability?
The London 2012 Paralympic Games – the biggest, most accessible and best-attended games in the Paralympics’ 64-year history – came with an explicit aim to "transform the perception of disabled p …
PDF
Англійська
DRM
€62.91
Darren Lilleker & Richard Scullion: Voters or Consumers
This edited collection seeks to map current thinking and practice in order to assess the extent to which the consumer, as opposed to the voter, should now to be elevated to a central position within …
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€65.48