This book explores and asserts that there are many different types of innovation but in order to bring about fundamental change to society the innovation must be entrepreneurial. The aim of this edited book is to focus on different elements of entrepreneurial innovation in order to understand emerging issues and trends. This book shows how this enables an increase in research attention placed on how entrepreneurial innovation must have a strategic intent in order to facilitate societal change.
The role of competition in enabling organizations to utilise innovation that is cutting edge is discussed with the goal of bringing together the disparate literature on entrepreneurship and innovation in terms of international competitiveness. This book presents at length examinations on how entrepreneurship can facilitate healthier strategy and competition in organisations and beyond.
Table of Content
1. Entrepreneurial innovation through strategy and competition.- 2. Porter’s Business Strategies and Business Performance in SMEs.- 3. Digital innovation in sport – Barriers and opportunities for branded fitness apps for fans.- 4. Market Bank as Alternative to MSMEs Fund Provider: Lesson of Entrepreneurship from Indonesia.- 5. Sustainable entrepreneurship and marketing strategy: Exploring the consumer “attitude–behavioural intention” gap in the sport sponsorship context.- 6. Using Mathematical framework to nudge the Customers.- 7. The Sense of Place Value and The Actors Involved: Indigenous Entrepreneurship in Indonesia.- 8. Sport Entrepreneurship in Indonesia.- 9. Indian Artisans – Opportunities in disguise.- 10. Personality, Acculturation and Performance of Artisan Entrepreneurs in Ghana.- 11. Empowering the Batak Toba Home Industry in North Sumatera: A descriptive study of Artisan Entrepreneurship.- 12. Muslimpreneur: Entrepreneur potential characteristics in Indonesia as the country with the largest Muslim population in the world.- 13. Micro Small Medium Enterprises (MSMEs) and Indonesian National Economies during and post COVID-19.- 14. Technology Entrepreneurship: Fintech Lending in Indonesia.- 15. Entrepreneurship Landscape of Translating Business in Indonesia: An Observation and Online Survey During Covid 19 Pandemic.
About the author
Associate Professor Dr Vanessa Ratten is the Programme Coordinator of the Entrepreneurship and Innovation degrees at La Trobe Business School. She has previously been on the business faculties of Deakin University, Duquesne University (Pittsburgh), Queensland University of Technology and the University of Queensland. She has guest edited journals including “Education and Training”, “Team Performance”, “Journal of Business & Industrial Marketing”, “Journal of Management and Organization”, “Thunderbird International Business Review” and “International Entrepreneurship and Management Journal”. Dr Ratten has coedited six books about Entrepreneurship including Sports Entrepreneurship and Innovation. Her current research focus is on entrepreneurship and diversity.
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