Will robots take over as hotel staff? How has the rise of social media impacted upon tourism marketing? Will trust in travel be regained following the pandemic? For answers to these and many other contemporary tourism questions, look no further than this fourth edition of Essentials of Tourism.
Maintaining its concise, lively and accessible style for students, key updates to this edition include:
- New content related to the impact of Covid-19 on tourism, changing government policy, VR tourism and the metaverse, climate change, sustainable tourism and the Sustainable Development Goals (SDGs)
- A range of new case studies and examples showing how tourism theory can be applied in varied and international contexts
- A focus on both technology and skills and employability for the tourism sector in every chapter
- A recommended ‘classic paper’ per chapter marking key milestones in tourism thinking
Essentials of Tourism is essential reading for all tourism students looking for the very latest coverage of the field and industry.
Chris Cooper is Professor in the School of Events, Tourism and Hospitality Management at Leeds Beckett University, UK. He was awarded the UNWTO Ulysses Medal for his contribution to tourism education and policy.
Mục lục
PART 1 TOURISM ESSENTIALS: AN INTRODUCTION
Chapter 1 Tourism Essentials
PART 2 DESTINATION ESSENTIALS
Chapter 2 The Destination
Chapter 3 The Economic Consequences of Tourism
Chapter 4 The Environmental Consequences of Tourism
Chapter 5 The Social and Cultural Consequences of Tourism
Chapter 6 Sustainable Tourism
PART 3 TOURISM SECTOR ESSENTIALS
Chapter 7 Visitor Attractions and Events
Chapter 8 Hospitality
Chapter 9 Intermediaries
Chapter 10 Transport
Chapter 11 Government and Tourism
PART 4 TOURISM DEMAND AND MARKETING ESSENTIALS
Chapter 12 Demand
Chapter 13 Tourism Marketing
PART 5 TOURISM FUTURES: THE ESSENTIALS
Chapter 14 Tourism Futures
Giới thiệu về tác giả
Chris Cooper is Professor in the School of Events, Tourism and Hospitality Management Leeds Beckett University in the UK. He gained his undergraduate degree and Ph D in Geography from University College London. Chris has more than forty years experience in tourism and has worked as a researcher and teacher in every region of the world. He gained experience in tour operation working for Thomson Travel before returning to academic life. Chris was Co-Founder of Progress in Tourism, Hospitality and Recreation Research and the International Journal of Tourism Research and is now the Co-Editor of Current Issues In Tourism. He is a member of the editorial board for leading tourism, hospitality and leisure journals and has authored a number of leading text and research books in tourism. He is the co-series editor of the influential Channel View book series ‘Aspects of Tourism’. Chris works with international agencies including the United Nations World Tourism Organization (UNWTO), the European Union, the International Labour Organization, the OECD, the Inter American Development Bank and ASEAN. He held the Chair of the UNWTO’s Education Council from 2005 – 2007 and was awarded the United Nations Ulysses Medal for contributions to tourism education and policy in 2009.
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