Opinion surveys are increasingly used to measure citizen response to governmental initiatives. Survey Research for Public Administration helps clarify the basics of survey research as they apply to public administration. Author David H. Folz organizes the book around the fundamental stages of the research process: planning, design, implementation, analysis, and presentation of data. Folz fills the book with practical illustrations and does not assume an extensive background in statistics. Thorough coverage of the use of computers in data analysis is provided, complete with illustrations of SPSS screens. This practical volume, Survey Research for Public Administration is integral for professionals and students in research methods, social work, sociology, and political science. ‘This book is succinct enough to be a quick source of reference and detailed enough in exposition to rival most of the other acclaimed textbooks. I would strongly recommend it for both practitioners and graduate students, since it is informative enough to be a quick reference and obviates a plethora of examples.’ –Albert O. Assibey-Mensah, Ph.D., Kentucky State University, Frankfort
Mục lục
Introduction
Planning the Survey
Sampling
Survey Design and Implementation
Coding and Data Entry
Data Analysis with Computers
Preparing the Survey Report and Media Releases
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