Derrick (Royal Holloway University of London) Chong 
Arts Management [PDF ebook] 

Ủng hộ

The second edition of Arts Management has been thoroughly revised to provide an updated, comprehensive overview of this fast-changing subject. Arts managers and students alike are offered a lively, sophisticated insight into the artistic, managerial and social responsibilities necessary for those working in the field.

With new cases studies and several new chapters, Derrick Chong takes an interdisciplinary approach in examining some of the main impulses informing discussions on the management of arts and cultural organizations. These are highly charged debates, since arts managers are expected to reconcile managerial, economic and aesthetic objectives. Topics include:

  • arts and the State, with reference to the instrumentalism of the arts and culture
  • business and the arts
  • ownership and control of arts organizations
  • arts consumption and consumers, including audience development and arts marketing
  • managing for excellence and artistic integrity
  • financial investing in the arts, namely fine arts funds and theatre angels
  • philosophies of philanthropy


Incorporating a deliberately diverse range of sources, Arts Management is essential reading for students on arts management courses and provides valuable insights for managers already facing the management challenges of this field.

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định dạng PDF ● Trang 264 ● ISBN 9781135263362 ● Nhà xuất bản Taylor and Francis ● Được phát hành 2009 ● Có thể tải xuống 3 lần ● Tiền tệ EUR ● TÔI 4228461 ● Sao chép bảo vệ Adobe DRM
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