This e Book is about brand identity and culture – it is a guide for entrepreneurs.
The author of this instant guide from Harriman House, Guy Rigby, has also written From Vision to Exit, which is a complete entrepreneurs’ guide to setting up, running and passing on or selling a business.
Mục lục
Publishing details
Praise for From Vision To Exit
About the Author
Preface
Brand Identity And Culture
From Vision To Exit
Other Business e Books From Harriman House
Giới thiệu về tác giả
Guy Rigby is a chartered accountant and an entrepreneur. He is a natural and driven enthusiast who built and sold his own accountancy firm, as well as pursuing other commercial interests. He has been a director and part-owner of a number of different ventures, including businesses in the IT, property, defence, manufacturing and retail sectors. In an unusually varied career, he has been the senior partner of two accountancy firms, a finance director, a sales and marketing director and an adviser and mentor to many entrepreneurial businesses and their owners.
Guy now leads the entrepreneurial services group at Smith & Williamson, the diversified financial services group. His day to day activities include advising entrepreneurs and their businesses and coordinating Smith & Williamson’s activities in this vibrant and exciting market.
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