Tác giả: Hospitality and Event Management, Indiana University at Bloomington, USA) Chen Professor Joseph S. (Professor of Tourism

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1 Ebooks bởi Hospitality and Event Management, Indiana University at Bloomington, USA) Chen Professor Joseph S. (Professor of Tourism

Bìa của Professor Joseph S (Professor of Tourism, Hospitality and Event Management, Indiana University at Bloomington, USA) Chen & Nina K (Professor of Marketing, Tromsø University Business School, Norway) Prebensen: Creating Experience Value in Tourism
Professor Joseph S (Professor of Tourism, Hospitality and Event Management, Indiana University at Bloomington, USA) Chen & Nina K (Professor of Marketing, Tromsø University Business School, Norway) Prebensen: Creating Experience Value in Tourism
Research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives and interpretations of how tourists, as customers, create value alone and with ot …
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