An inside look at the complexities of Capital Campaigns for non-profit organizations provided by the expert in full-time, resident-directed fundraising campaign efforts. Learn why our method of conducting a Capital Campaign will result in both higher contributions and greater public awareness of your organization. Learn why most campaign efforts are hampered in their ability to raise significant funds and why yours doesn’t have to be. The book provides a roadmap on how to achieve success with a trained consultant at your side. If your organization is considering a Capital Campaign, this is required reading.
Mục lục
About the Author1
Preface5
Chapter 1: A History of Our Proven Approach to Fundraising11
Chapter 2: Understanding Your Organization15
Chapter 3: Charting Your Course: Pre-campaign Planning23
Chapter 4: Crucial Elements of a Successful Campaign:
The Four Main Ingredients43
Chapter 5: Readiness Assessment/Feasibility Study: Engaging Your Leaders and Constituency51
Chapter 6: An Overview of the Administrative Issues of the Campaign67
Chapter 7: The Right Way: How to Ask for Financial Support91
Chapter 8: Campaign Phase One: Leadership Giving and Advance Gifts103
Chapter 9: The Campaign Kick-Off Event109
Chapter 10: Campaign Phases 2 and 3: Pattern Gifts and Victory Teams115
Chapter 11: Follow-Through: Keeping the Campaign Alive121
Chapter 12: Combining Annual with Capital Campaigns127
Chapter 13: Selecting the Right Fundraising Consulting Firm133
Chapter 14: Estate Giving: How Planned Giving
Can Be Included in a Capital Campaign139
Chapter 15: Get Your Organization Out of Debt143
Chapter 16: Collection Loss in Pledges147
Chapter 17: Parting Thoughts151
Giới thiệu về tác giả
A native of Detroit, Michigan, Jim Klote is the president of Ward, Dreshman & Reinhardt, Inc. and founder of James D. Klote & Associates, Inc. These international firms help non-profit organizations realize their building and financial goals. The firms specialize in Capital Campaigns for building projects throughout the United States, Canada, and Europe.Jim is the author of Stewardship: The Proven Path, Development: Back to Basics and Fundraising: Engaging Your Community. He is an invited speaker across the country at non-profit conferences and conventions.
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