While the influence of Western, Anglophone popular culture has continued in the global cultural market, the Korean cultural industry has substantially developed and globally exported its various cultural products, such as television programs, pop music, video games and films. The global circulation of Korean popular culture is known as the Korean wave, or Hallyu. Given its empirical scope and theoretical contributions, this book will be highly appealing to any scholar or student interested in media globalization and contemporary Asia popular culture. These chapters present the evolution of Hallyu as a transnational process and addresses two distinctive aspects of the recent Hallyu phenomenon – digital technology integration and global reach. This book will be the first monograph to comprehensively and comparatively examine the translational flows of Hallyu through extensive field studies conducted in the US, Canada, Chile, Spain and Germany.
Kyong Yoon Yong Jin & Wonjung Min
Transnational Hallyu [EPUB ebook]
The Globalization of Korean Digital and Popular Culture
Transnational Hallyu [EPUB ebook]
The Globalization of Korean Digital and Popular Culture
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Ngôn ngữ Anh ● định dạng EPUB ● ISBN 9781538146972 ● Nhà xuất bản Rowman & Littlefield Publishers ● Được phát hành 2021 ● Có thể tải xuống 3 lần ● Tiền tệ EUR ● TÔI 7868117 ● Sao chép bảo vệ Adobe DRM
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