This volume integrates multimodal theoretical frameworks with those from graphic communication and information design and applies this critical synthesis to the examination of the changes and relationships that occur when multimodal documents are distributed across various means and channels of consumption. Drawing on examples from popular newspapers and store catalogs, the book’s specific focus is on documents as sets, here defined as the collective of all the assorted forms of a document published across multiple mediums and modes. This approach affords a multi-layered analysis of multimodal documents more broadly, in addition to engaging in questions about the very definition of a document and the terminology we use in relation to documents, including genres, mediums, and modes. As both a critical examination of the theoretical frameworks employed in literature on documents and a way forward for new approaches to analyzing multimodal texts, this volume is key reading for students and scholars in multimodality, graphic communication, design, media studies, and information science.
Matthew David Lickiss
Design Perspectives on Multimodal Documents [EPUB ebook]
System, Medium, and Genre Relations
Design Perspectives on Multimodal Documents [EPUB ebook]
System, Medium, and Genre Relations
Mua cuốn sách điện tử này và nhận thêm 1 cuốn MIỄN PHÍ!
định dạng EPUB ● Trang 252 ● ISBN 9781351600323 ● Nhà xuất bản Taylor and Francis ● Được phát hành 2019 ● Có thể tải xuống 3 lần ● Tiền tệ EUR ● TÔI 7352936 ● Sao chép bảo vệ Adobe DRM
Yêu cầu trình đọc ebook có khả năng DRM