A comprehensive, practical guide to the art and business of retailing merchandise and services, showing owner-operators how to transform their bright idea into a successful business
What does it take to start up, maintain and grow a thriving and profitable retail business? In ‘The Retail Game: Playing to Win’ Albert C. Plant provides both a sweeping overview of the Canadian retail landscape and a detailed, step-by-step approach to rewarding retailing for the independent owner-operator.
Aided by a wealth of examples and a variety of helpful charts, graphs and tables, ‘The Retail Game: Playing to Win’ then presents a clear consideration of the many ‘detail’ issues that retailers face: from location, pricing and margins to supply chain management; the decision to grow or go; understanding employees and customers; and mastering the financial statements as well as multi-channel
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