Our individuality is partly shaped by encounters with the external world so it is inconceivable that we are unaffected by the planned management of public communications which manages much of our external experience. Exploring one of the most important mediators between organizations and individual encounters – public relations (PR) – is long overdue. By developing new ways to create and connect with us as members of particular target audiences, has it changed our interior existence by altering perceptions of the world outside ourselves?PR’s massive impact on groups, society or organizations is rightly explored, but its immense influence on our individuality is neglected. In an age where new media makes deepening connections to individuals, the relationship of PR to individuality is one of the field’s most profoundly important issues. This provocative book will assist scholars and advanced students in PR and communication research to develop a clear, structured, disciplined understanding of this phenomenon and its implications.
Simon Moore
Public Relations and Individuality [PDF ebook]
Fate, Influence and Autonomy
Public Relations and Individuality [PDF ebook]
Fate, Influence and Autonomy
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Ngôn ngữ Anh ● định dạng PDF ● Trang 152 ● ISBN 9781351865685 ● Nhà xuất bản Taylor and Francis ● Được phát hành 2018 ● Có thể tải xuống 3 lần ● Tiền tệ EUR ● TÔI 6785414 ● Sao chép bảo vệ Adobe DRM
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