Thomas L. Brewer & Alan M. Rugman 
Oxford Handbook of International Business [PDF ebook] 

Ủng hộ

The Oxford Handbook of International Business comprises twenty-eight original chapters from the world’s most distinguished scholars in the field of international business. United as a whole, these reflect both the present structure of the field and the major intellectual issues of current and likely future interest. Demonstrating analytical insight and critical thinking, the authors are all authorities on their chosen topics and have been active as leadersin the Academy of International Business. Their chapters survey and synthesize relevant literature of recent years, ensuring that the volume will be a primary reference for students and scholars throughout the social sciences. The book is split into five major sections, providing comprehensive coverage of the following areas: the history and theory of the multinational enterprise; the political and policy environment of international business; strategies of multinational enterprises; the financial areas of the multinational enterprise (marketing, finance and accounting, HRM, and innovation); and business systems in Asia, South America, and the transitional economies.

€194.00
phương thức thanh toán
Mua cuốn sách điện tử này và nhận thêm 1 cuốn MIỄN PHÍ!
Ngôn ngữ Anh ● định dạng PDF ● ISBN 9780191529245 ● Biên tập viên Thomas L. Brewer & Alan M. Rugman ● Nhà xuất bản OUP Oxford ● Được phát hành 2001 ● Có thể tải xuống 3 lần ● Tiền tệ EUR ● TÔI 8040389 ● Sao chép bảo vệ Adobe DRM
Yêu cầu trình đọc ebook có khả năng DRM

Thêm sách điện tử từ cùng một tác giả / Biên tập viên

254.379 Ebooks trong thể loại này