Tác giả: William D. Trotter

JACK J. PHILLIPS, PHD, is a world-renowned expert on accountability, measurement, and evaluation. Phillips provides consulting services for Fortune 500 companies and major global organizations. DR. WILLIAM D. TROTTER, is an internationally recognized expert in the areas of strategic planning, process and organizational transformation, and creating high-impact internal consulting capabilities. PATRICIA PULLIAM PHILLIPS, PHD, president and CEO of ROI Institute, is an internationally recognized consultant in measurement and evaluation. Her clients span over 60 countries and include global corporations as well as government, non-profit, and non-governmental organizations.