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Waldemar Berg
Einführung Tourismus [PDF ebook]
Überblick und Management

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In diesem Werk werden die Wirkungsweisen und Charakteristika im Tourismus sowie deren komplexe volkswirtschaftlichen Effekte aufgezeigt. Darüber hinaus wird auf die Vernetzung mit anderen Wirtschafts- und Industriezweigen, die Notwendigkeit einer gezielten Tourismuspolitik und die unterschiedlichsten Interessensvertretungen eingegangen. Auch werden die im Tourismus relevanten Managementtechniken (z.B. Krisen-, Lean-, Projektmanagement) sowie alle Akteuren, die in den einzelnen Segmenten des Tourismus tätig sind, dargestellt.

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Language German ● Format PDF ● ISBN 9783486711684 ● File size 2.0 MB ● Publisher De Gruyter ● City Berlin/München/Boston ● Published 2011 ● Edition 1 ● Downloadable 24 months ● Currency EUR ● ID 6375200 ● Copy protection Adobe DRM

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