Aaron Smith is Professor in the Graduate School of Business and Law, College of Business at Royal Melbourne Institute of Technology (RMIT) University, Australia. He has research interests in the management of psychological, organisational and policy change, has authored 16 books, over 100 articles, and consulted to more than 120 industry clients concerning these issues.
16 电子书 Aaron C. T. Smith
Aaron C. T. Smith: Cognitive Mechanisms of Belief Change
Belief change lies at the heart of all human aspirations. From career progression, weight loss, spiritual commitment, and ideological passion, to love, grief, war, identity, and sport, beliefs guide …
PDF
英语
€69.54
Aaron C. T. Smith & Fiona Sutherland: Reinventing Innovation
Based on research findings and detailed, original cases, this book charts the new innovation imperative, where organizations must deliver on dual goals: an efficient return on current operations, and …
PDF
英语
€58.84
James Skinner & Aaron C. T. Smith: Fostering Innovative Cultures in Sport
Analysing the trends that are emerging in sport enterprises such as advancements in technology and social media, the authors of this illuminating book tackle the issue of how to create new opportunit …
PDF
英语
€96.29
Aaron C.T. (Loughborough University, UK) Smith & Constantino (RMIT University, Australia) Stavros: Sport Branding Insights
In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to ‘brand’ – and therefore differentiate – a …
PDF
DRM
€25.72
Aaron C.T. (Loughborough University, UK) Smith & Constantino (RMIT University, Australia) Stavros: Sport Branding Insights
In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to ‘brand’ – and therefore differentiate – a …
EPUB
DRM
€25.72
Aaron C.T. (Loughborough University London, UK) Smith & Bob Stewart: Introduction to Sport Marketing
Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little or no prior knowledge of marketing, the …
PDF
DRM
€79.36
Aaron C.T. Smith & Constantino Stavros: Brand Fans
Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement empl …
PDF
英语
€139.09
Allan (Loughborough University, UK) Edwards & James (Newcastle Business School, Australia) Skinner: Qualitative Research in Sport Management
Good qualitative research can help sport management researchers and industry professionals solve difficult problems and better understand their organisations, stakeholders and performance. Now in a f …
PDF
DRM
€59.18
Allan (Loughborough University, UK) Edwards & James (Newcastle Business School, Australia) Skinner: Qualitative Research in Sport Management
Good qualitative research can help sport management researchers and industry professionals solve difficult problems and better understand their organisations, stakeholders and performance. Now in a f …
EPUB
DRM
€59.19
Daniel Lock & Daniel Read: WADA, the World Anti-Doping Agency
Examining the legitimacy of the World Anti-Doping Agency, this book offers a critical analysis of the anti-doping system and the social and behavioural processes that shape policy, asking why the cur …
EPUB
英语
DRM
€48.18
Daniel Lock & Daniel Read: WADA, the World Anti-Doping Agency
Examining the legitimacy of the World Anti-Doping Agency, this book offers a critical analysis of the anti-doping system and the social and behavioural processes that shape policy, asking why the cur …
PDF
英语
DRM
€48.83
Daniel Read & James Skinner: Philosophies of Organizational Change
This revised and extended second edition evaluates the diverse approaches to organizational change that have defined the field. Explaining the assumptions and implications that accompany these divers …
PDF
英语
DRM
€33.46
Lauren M. Burch & Andrea N. Geurin: Introduction to Sport Marketing
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only spo …
PDF
英语
DRM
€66.71
Lauren M. Burch & Andrea N. Geurin: Introduction to Sport Marketing
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only spo …
EPUB
英语
DRM
€66.58
Lauren M. Burch & Jacqueline Mueller: Research Methods for Sport Management
Now in a fully revised and updated second edition, Research Methods for Sport Management provides a complete introduction to qualitative, quantitative, and mixed methods for sport management students …
PDF
英语
DRM
€66.84
Lauren M. Burch & Jacqueline Mueller: Research Methods for Sport Management
Now in a fully revised and updated second edition, Research Methods for Sport Management provides a complete introduction to qualitative, quantitative, and mixed methods for sport management students …
EPUB
英语
DRM
€66.88
