5 电子书 Christine B. Williams
Bruce I. Newman & Christine B. Williams: Political Marketing in Retrospective and Prospective
Political marketing coalesced as a subfield in the mid-1990s, and in 2002 the Journal of Political Marketing began publication. This anniversary collection reviews the existing theory, empirical evid …
EPUB
英语
DRM
€54.09
Bruce I. Newman & Christine B. Williams: Political Marketing in Retrospective and Prospective
Political marketing coalesced as a subfield in the mid-1990s, and in 2002 the Journal of Political Marketing began publication. This anniversary collection reviews the existing theory, empirical evid …
PDF
英语
DRM
€54.08
Bruce I. Newman & Christine B. Williams: Social Media, Political Marketing and the 2016 U.S. Election
Facebook, Twitter and Instagram create new ways to market political campaigns and new channels for candidates and voters to interact. This volume investigates the role and impact of social media in t …
EPUB
英语
DRM
€51.34
Bruce I. Newman & Christine B. Williams: Social Media, Political Marketing and the 2016 U.S. Election
Facebook, Twitter and Instagram create new ways to market political campaigns and new channels for candidates and voters to interact. This volume investigates the role and impact of social media in t …
PDF
英语
DRM
€51.18
Jody C Baumgartner & Terri L. Towner: Internet and the 2020 Campaign
Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of newer developments in 2020. Drawing on original research conducted by leadi …
EPUB
英语
DRM
€45.11
