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David Matusiewicz 
Plattformen und Tech-Giganten [PDF ebook] 
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的封面 David Matusiewicz: Plattformen und Tech-Giganten (PDF)

Plattformen werden aktuell zum zentralen Geschäftsmodell der digitalen Ökonomie im Gesundheitswesen. Tech-Giganten aus dem Ausland und Akteure aus Deutschland sind längst dabei, große Plattformen aufzubauen und mit von Algorithmen getriebenen Geschäftsmodellen wirtschaftlich erfolgreich zu werden. So werden Anbieter und Nachfrager im Internet effizient vernetzt: Es entstehen innovative Gesundheitsprodukte sowie -dienstleistungen und Marktanteile verschieben sich. Was für einige Entscheider nach einem Bedrohungsszenario klingt, ist für andere ein neues Geschäftsmodell, das immer schneller neue Möglichkeiten und Gewinne birgt.
Dieses Buch führt systematisch in das Thema Plattformökonomie und digitale Ökosysteme ein und zeigt die Grundlagen wie auch Rahmenbedingungen des Wettbewerbs auf. Im Kern des Ganzen steht der Überblick über internationale Tech-Giganten sowie Plattformen der etablierten und neuen Akteure im Gesundheitswesen im deutschsprachigen Raum. Plattformen werden außerdem im Kontext von Wissen, Forschung, Beratung und Patientenverbänden diskutiert. Es kommen innovative Konzepte für Wertschöpfungsmodelle im Gesundheitswesen zur Sprache. Im neuen plattformbasierten Gesundheitswesen sind Beziehungen und Netzwerke wichtiger als Kapital. Sich damit auseinanderzusetzen, ist für jeden Akteur im Gesundheitswesen ein Muss!

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A. Ackermann | M. Addam | P. Aulbach | M. Baenkler | J. Beger | J. Berninger | C. Beutel | J. Bielmann | T. Bolz | N. Böttger | D. Brakmann | S. Brüßler | M. Byczkowski | A. Cornejo Müller | J. van Dijk | S. Ebener | S. Eckertz | T. Eggers | P. Ex | M. Friebe | M. Fuchslocher | A. Geppert | M. Goyen | C. Greis | P. Haas | P.A. Haberland | A. Haftmann | H. Haneke | S. Hardtmann | F. Heffeter | A. Hein | J. Hertle | M. Heurich | J. Hitzbleck | I. Horak | M. Hübner | C. Husemann | I. Jara-Rios | A. Jorzig | A. Jung | T. Junkermann | E. Kade-Lamprecht | A. Keivandarian | I. Kespret | V. Kirchberger | A. Klisa | A. Kloepfer L. Kluttig | K. Knöppler | S. Knupfer | N. Knust | P. Köbe | F. Kreimendahl | S.P. Kreimer A. Kulin | T. Leipold | T. Levi | M. Leyck Dieken | U. Lingen | J. Linnow | C. Liu | R. Lutze | C. Maas | M. Maliarevitch | S. Märke | F. Marx | D. Matusiewicz | M. Mc Dermott | M. Meyer | K. Michnacs | A. Müller | L. Murche | M. Neubauer | V. Neuhaus | F. Neumann | K. Neumann | T. Osswald | M. Perin | S. Perin | U. Pidun | L. Rageth | T. Redlich | M. Reichert | S.C. Retter | R. Rittweger | N. Rosen | R. Roth | M. Ruhri | R. Rüsenberg | A. Schachinger | B. Schantze | S. Schulze | C. Steinfeld | C. Stellmach | A. Subburayalu | S. Thun | J. Tillmanns | J. Traub | T. Urban | L. Wahle | K. Waldhör | E. Waldschmitt | L. Wamprecht | L. Wasilewski | S. Weiss | J.A. Werner
购买此电子书可免费获赠一本！
语言 德语 ● 格式 PDF ● 网页 392 ● ISBN 9783954667840 ● 文件大小 9.7 MB ● 编辑 David Matusiewicz ● 出版者 MWV Medizinisch Wissenschaftliche Verlagsgesellschaft mbH & Co. KG ● 发布时间 2023 ● 版 1 ● 下载 24 个月 ● 货币 EUR ● ID 8764107 ● 复制保护 无

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