This book, Applied Social Sciences: Communication Studies, is a collection of essays specific to the field of Verbal and Non-verbal Communication. It contains essays on the role of communication in the academic library (interculturality), IT (collaborative web, digitalisation), literary fiction (folktale, Romanian drama), management (conflict management, election campaign discourse, public relations, terrorism risk), marketing (advertising, brand, cultural events), mass-media (censorship, glossies, image fabrication, journalistic approach, manipulation, media events, metaphorisation of discourse, news, public opinion, public space, television), organisations (cyberspace), and sports (volleyball). This book will appeal to professionals working in the fields of community college teaching, corporate communications, entertainment, human resources, journalism, management, marketing, media literacy, media management and media criticism, non-profit work, Ph D work in communication, public relations, strategic planning, and training and consulting. The types of academic readership it will appeal to include: researchers, students, teacher trainers, and teachers of all subjects and of all levels, who want to develop personally and professionally.
Gheorghe Clitan & Georgeta Rata
Applied Social Sciences [PDF ebook]
Communication Studies
Applied Social Sciences [PDF ebook]
Communication Studies
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格式 PDF ● 网页 250 ● ISBN 9781443865487 ● 编辑 Gheorghe Clitan & Georgeta Rata ● 出版者 Cambridge Scholars Publishing ● 发布时间 2014 ● 下载 3 时 ● 货币 EUR ● ID 3371859 ● 复制保护 Adobe DRM
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