作者: Kenneth Clow

The Concise Dictionary of Insurance Terms is a reference book for insurance professionals, consumers, and students. The book offers definitions of common insurance terms in a detailed format with exa …

The purpose of the book is to provide insurance practitioners, consumers, and students with definitions of common insurance terms in both the property/casualty and life/health insurance industries. T …

The purpose of the book is to provide insurance practitioners, consumers, and students with definitions of common insurance terms in both the property/casualty and life/health insurance industries. T …

Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the busines …