George S. Day, Geoffrey T. Boisi Professor and Professor of Marketing, The Wharton School, University of Pennsylvania Paul J. H. Schoemaker, Research Director, Mack Center for Technological Innovation, The Wharton School, University of Pennsylvania Scott A. Snyder, President and CEO, Decision Strategies International
6 电子书 Paul J. H. Schoemaker
Paul J. H. Schoemaker: Brilliant Mistakes
Named #1 Best Business Book of 2011, by Patriot-News-Penn Live.com If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from …
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英语
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€17.99
Harvard Business Review & Robert S. Kaplan: HBR’s 10 Must Reads on Managing Risk (with bonus article ‘Managing 21st-Century Political Risk’ by Condoleezza Rice and Amy Zegart)
Is your business playing it safe—or taking the right risks? If you read nothing else on managing risk, read these 10 articles. We’ve combed through hundreds of Harvard Business Review articles and se …
EPUB
英语
DRM
€24.99
George S. Day & Paul J. H. Schoemaker: See Sooner, Act Faster
How organizations can anticipate threats, spot opportunities, and act faster when the time is right; with rich examples including Adobe, Master Card, and Amazon.When turbulence is the new normal, an …
PDF
英语
DRM
€77.05
Paul J.H. Schoemaker: Advanced Introduction to Scenario Planning
Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business and law, expertly written by the world’s leading scholars. Designed to be ac …
PDF
英语
DRM
€19.26
