Die Herausgeber
Prof. Dr. Margit Enke ist Inhaberin des Lehrstuhls für Marketing und Internationalen Handel an der Technischen Universität Bergakademie Freiberg. Ihre Forschungsschwerpunkte liegen in den Bereichen Commodity Marketing, Dienstleistungsmarketing und Markenmanagement.
Dr. Anja Geigenmüller ist wissenschaftliche Assistentin am Lehrstuhl für Marketing und Internationalen Handel an der Technischen Universität Bergakademie Freiberg. Gegenstand ihrer Forschung sind Bereiche des Dienstleistungsmarketing, des Markenmanagement sowie interdisziplinäre Forschungsthemen an der Schnittstelle zu den Ingenieurwissenschaften.
21 电子书 Robert Wilken
Margit Enke & Anja Geigenmüller: Commodity Marketing
Die Abgrenzung von Angeboten der Wettbewerber sowie die Profilierung der eigenen Leistungen gegenüber den Kunden ist insbesondere bei Commodities, d.h. undifferenzierten, homogenen und maßgeblich übe …
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德语
€69.99
Manfred Bruhn & Karsten Hadwich: Dienstleistungsproduktivität
Produktivität stellt eine der zentralen Herausforderungen des Dienstleistungsmanagements dar. Dabei gilt es, nicht nur bewährte Konzepte und Methoden aus dem Sachgüterbereich an die spezifischen Gege …
PDF
德语
€85.41
Ellen T. Charry: Psalms 1-50 (Brazos Theological Commentary on the Bible)
The biblical psalms are perhaps the most commented-upon texts in human history. They are at once deeply alluring and deeply troubling. In this addition to the acclaimed Brazos Theological Commentary …
EPUB
英语
DRM
€35.71
Thomas Joseph OP White: Exodus (Brazos Theological Commentary on the Bible)
Exodus recounts the origins of ancient Israel, but it is also a book of religious symbols. How should it be interpreted, especially in light of modern historical-critical study? In this addition to a …
EPUB
英语
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€25.95
Stephen E. Fowl & Laura A. Smit: Judges & Ruth (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible encourages readers to explore how the vital roots of the ancient Christian tradition inform and shape faithfulness today. In this addition to the series …
EPUB
英语
DRM
€24.46
Jason Byassee: Psalms 101-150 (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible encourages readers to explore how the vital roots of the ancient Christian tradition inform and shape faithfulness today. In this addition to the series …
EPUB
英语
DRM
€33.71
Peter J. Leithart: 1 & 2 Chronicles (Brazos Theological Commentary on the Bible)
Peter Leithart, a respected theologian known for his ability to communicate to a broad audience, offers a theological reading of 1 and 2 Chronicles. Leithart uncovers the narrative logic of Chronicle …
EPUB
英语
DRM
€35.86
David L. Stubbs: Numbers (Brazos Theological Commentary on the Bible)
This ninth volume in the Brazos Theological Commentary on the Bible offers a theological exegesis of Numbers. This commentary, like each in the series, is designed to serve the church–through aid in …
EPUB
英语
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€50.54
George Hunsinger: Philippians (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible encourages readers to explore how the vital roots of the ancient Christian tradition inform and shape faithfulness today. In this volume, a leading theo …
EPUB
英语
DRM
€25.80
Risto Saarinen: Pastoral Epistles with Philemon & Jude (Brazos Theological Commentary on the Bible)
This seventh volume in the Brazos Theological Commentary on the Bible offers a theological exegesis of 1st and 2nd Timothy, Titus, Philemon, and Jude. This commentary, like each in the series, is des …
EPUB
英语
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€51.05
Douglas Farrow: 1 & 2 Thessalonians (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible encourages readers to explore how the vital roots of the ancient Christian tradition inform and shape faithfulness today. In this volume, one of today’s …
EPUB
英语
DRM
€21.35
Michael Allen: Ephesians (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible encourages readers to explore how the vital roots of the ancient Christian tradition inform and shape faithfulness today. In this volume, prominent Refo …
EPUB
英语
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€19.53
Christopher R. Seitz: Colossians (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible advances the assumption that the Nicene creedal tradition, in all its diversity, provides the proper basis for the interpretation of the Bible as Christ …
EPUB
英语
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€18.52
Paul R. Hinlicky: Joshua (Brazos Theological Commentary on the Bible)
Paul Hinlicky, a leading systematic theologian widely respected for his contributions in contemporary dogmatics, offers a theological reading of Joshua in this addition to the Brazos Theological Comm …
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€21.66
Phillip Cary: Jonah (Brazos Theological Commentary on the Bible)
Pastors and leaders of the classical church–such as Augustine, Calvin, Luther, and Wesley–interpreted the Bible theologically, believing Scripture as a whole witnessed to the gospel of Jesus Christ …
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€36.03
Robert Barron: 2 Samuel (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible encourages readers to explore how the vital roots of the ancient Christian tradition should inform and shape faithfulness today. In this addition to the …
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英语
DRM
€17.29
Kimlyn J. Bender: 1 Corinthians (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible advances the assumption that the Nicene creedal tradition, in all its diversity, provides the proper basis for the interpretation of the Bible as Christ …
EPUB
英语
DRM
€21.44
Kathryn Greene-McCreight: Galatians (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible advances the assumption that the Nicene creedal tradition, in all its diversity, provides the proper basis for the interpretation of the Bible as Christ …
EPUB
英语
DRM
€21.30
Telford Work: Deuteronomy (Brazos Theological Commentary on the Bible)
Pastors and leaders of the classical church–such as Augustine, Calvin, Luther, and Wesley–interpreted the Bible theologically, believing Scripture as a whole witnessed to the gospel of Jesus Christ …
EPUB
英语
DRM
€40.97
R. R. Reno: Genesis (Brazos Theological Commentary on the Bible)
The Brazos Theological Commentary on the Bible enlists leading theologians to read and interpret Scripture for the twenty-first century, just as the church fathers, the Reformers, and other orthodox …
EPUB
英语
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€36.09