Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.
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语言 英语 ● 格式 PDF ● 网页 224 ● ISBN 9781526426024 ● 出版者 SAGE Publications ● 发布时间 2018 ● 下载 3 时 ● 货币 EUR ● ID 6549053 ● 复制保护 Adobe DRM
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