This multidisciplinary text is a comprehensive introduction to the central themes and background of the modern Games.The text considers a range of topics including: the ancient Olympics the modern revival of the nineteenth century the development of the Games throughout the twentieth century. the media and the Olympics Olympic marketing and sponsorship. Complemented by a dedicated website offering access to unique archive and other document sources, this book brings its audience the best Olympic educational expertise available.
€70.40
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语言 英语 ● 格式 PDF ● 网页 292 ● ISBN 9781134281510 ● 出版者 Taylor and Francis ● 发布时间 2004 ● 下载 3 时 ● 货币 EUR ● ID 4300938 ● 复制保护 Adobe DRM
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