Luigi Manca is professor of communication arts at Benedictine University. Alessandra Manca is a lecturer at Benedictine University. Gail W. Pieper is a former adjunct professor in the Department of Communication at Benedictine University.
2 Ebooks by Alessandra Manca
Alessandra Manca & Luigi Manca: Utopian Images and Narratives in Advertising
The study of advertising and its treatment of utopian appeal enhance our understanding of consumer culture. By looking into the advertising page, we also look into consumers’ desires and the process …
EPUB
English
DRM
€64.50
Alessandra Manca & Luigi Manca: Images of Utopia in the Advertising Page
In this book, Luigi Manca and Alessandra Manca examine the use of utopian imagery in magazine advertisements from the 1970s through the early 2020s. Positing that these advertisements reflect the pub …
EPUB
English
DRM
€45.04
